Tag Archives: Thinking

Expert Input: Steven Cook, Edenspiekermann, Berlin, D – Announcement

Good news: I will sit down soon with Steven Cook, partner and creative director at Edenspiekermann_ in Berlin, for a nice chat about his view on the challenges of #branding nowadays. We first met in person at the #Brainfood session at ESPI in August where … Continue reading

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Lecture: Brand Holism at Weber, Mathis + Freunde, Slides (in German)

Yesterday I had the chance to share some insights from the project to the crowd of Weber, Mathis + Freunde and some of their clients in a #BrandHolism lecture. Thanks for having me! Below there are the slides. Enjoy! Brand … Continue reading

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Input: Why designers should give branding back its soul

Here’s an interesting article by designer and writer Adrian Shaughnessy on the ways #branding has effected the role of graphic designers and on the reasons why designers should give branding back its soul: http://bit.ly/1scadrN. Give it a read!

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Lecture: Brand Holism at Weber, Mathis + Freunde

I’m happy to announce the next in-agency #lecture about #BrandHolism: The guys of Weber, Mathis + Freunde will have me the upcoming week for a small discussion about modern #branding and a new understanding of strategy, identity and expression of … Continue reading

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Lecture: Brand Holism @ Edenspiekermann – Slides

New things to see! Here are slides of the presentation I did at the #Brainfood session last week at Edenspiekermann. This time the lecture was focused on statements from professionals I spoke to during my research process and what influence … Continue reading

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Input: A story about change

What you get is about what you give. London-based communication agency Given helps corporations and institutions to build brand success by creating positive change for people, their communities and environment. Watch this film about a story about the #change from … Continue reading

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Input: Let’s Talk About Clients, Michael Bierut

If you want to find out more about Michael Bierut from Pentagram, you’re invited to watch his talk at CreativeMornings/ NewYork where he speaks about #clients: http://creativemornings.com/talks/michael-bierut/1

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Lecture: Brand Holism #4 @ spitzar, Dornbirn, A – Photos

Sharing ideas fuels creativity. Today I gave a lecture about »Brand Holism« at Dornbirn-based communication agency spitzar | strategische kommunikation. Thank you guys for the great opportunity and the very nice evening! Cheers! Post by spitzar | strategische kommunikation.

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Network: Brand Perfect by Monotype

Yay, this is what I needed: Brand Perfect is a collaborative worldwide network of brands, designers and developers exploring what branding means today. It’s an initiative by Monotype and is supported by TDC and D&AD. I just became a member … Continue reading

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Lecture: Slides zur Präsentation an der FH JOANNEUM

Die Slides der ‪#‎BrandHolism‬ ‪#‎Lecture‬ gestern an der Design FH Joanneum sind jetzt auf SlideShare zum Nachschauen und Nachlesen verfügbar, yeah! Enjoy! Brand Holism Lecture an der FH JOANNEUM Graz from Emanuel Jochum

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Lecture: Brand Holism @ FH JOANNEUM, done!

Today I presented the findings of the #DynamicBranding project in a #BrandHolism talk in front of a bunch of students from Design FH Joanneum. It was a pleasure to be there and to gain some valuable experience in giving lectures. … Continue reading

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Lecture: Are you interested in »Brand Holism«?

Are you interested in a »Brand Holism« lecture at your agency, studio or school? I would love to share some findings and interesting thoughts with you and your colleagues. Just let me know via hello[at]ejochum[dot]com including a date suggestion or … Continue reading

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