Tag Archives: Lectures

Lecture: Are you interested in »Brand Holism«?

Are you interested in a »Brand Holism« lecture at your agency, studio or school? I would love to share some findings and interesting thoughts with you and your colleagues. Just let me know via hello[at]ejochum[dot]com including a date suggestion or … Continue reading

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Lecture: 15 Brand Essences

The Brand Essences are 15 essential characteristics of #dynamic #brands and I will present them in my next Brand Holism #lecture at Design FH Joanneum on Monday! I’m excited! Don’t miss it: 2.6.2014, 16:30, Alte Poststraße 152, studio in the … Continue reading

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Lecture: Brand Holism @ FH JOANNEUM

Yay! Am 2. Juni gebe ich an der FH Joanneum eine #Lecture zum Thema »Brand Holism«. Don’t miss it! Hier das Abstract zum Vortrag und meine Kurzbio:

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Conference: Marco Spies from think moto at iico2014

Marco Spies from think moto (@thinkmoto) gave a talk about Branded Interaction Design and about how to plan and design brand experiences at this year’s iico.de – Konferenz für digitales Business in wonderful Berlin. Don’t miss to have a look … Continue reading

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Lecture: Brand Holism #2, Slides

Here are the slides of the Brand Holism lecture Nofrontiere Design, hold at 29 Apr 2014 in Vienna. Additional comments are coming soon.

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Lecture: Brand Holism × Nofrontiere Design

Two days ago, I spent some nice time at Vienna-based #design agency Nofrontiere Design (www.nofrontiere.com) to share some thoughts about #branding-related challenges like coherence, accessibility, manageability and expressivity, and what Brand Holism is about. Thanks to Isolde Fitzel for the … Continue reading

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Lecture: Brand Holism #3, FH JOANNEUM, Graz, A

Yay, it’s official! I’ll give a #lecture about ‘Brand Holism’ at FH Joanneum (@fh_joanneum) in beautiful Graz, Austria! Thanks to Karl Stocker, head of Design FH Joanneum, for the invitation. Stay tuned for details — and for the soon-to-be-released Dynamic … Continue reading

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Publication: Strategy & Design

The upcoming #iPad publication is made up of two major parts. ‘Strategy’ is about contemporary #branding approaches including experts inputs from the fields of brand consulting, graphic design, public relations and brand management as well as a supportive manifesto for … Continue reading

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Lecture: Brand Holism #1 @ pechakucha.org

The presentation ‘Brand Holism’ at the #PechaKucha (@pechakucha) Night in #Dornbirn is available now on the worldwide PechaKucha platform, if you’d like to have another watch at the slides and audio (in German only). Thanks for your support! #Lecture ×

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Lecture: Brand Holism #2, Nofrontiere Design, Vienna, A

Nice things coming up: I’m happy to announce that I’m going to share some thoughts about contemporary #branding from a strategic design perspective at Nofrontiere Design (www.nofrontiere.com) in Vienna as an in-studio lecture. The 2nd presentation about Brand Holism also … Continue reading

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Lecture: Brand Holism #1, Videomitschnitt

Yeah! Hier ist der Videomitschnitt meiner Präsentation bei der 4. PechaKucha Night im designforum Vorarlberg zu BRAND HOLISM! Schwierig, bei diesem Format alle wichtigen Inhalte passend zu vermitteln ;)) Eine spannende Erfahrung. Viel Spaß beim Anschauen! Next step: App Release! … Continue reading

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Lecture: Brand Holism #1, Slides & Text

Hier sind die Slides und ein paar Notizen zur gestrigen Präsentation bei der PechaKucha Night im designforum Vorarlberg. Es war ein interessanter Abend mit spannenden Projekten und Ideen — und natürlich mit zahlreichen kreativen Köpfen. Viel Spaß beim Nachlesen und … Continue reading

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