-
Lately
Timeline
- September 2016 (1)
- October 2015 (1)
- June 2015 (2)
- May 2015 (2)
- March 2015 (1)
- February 2015 (1)
- January 2015 (2)
- December 2014 (3)
- November 2014 (1)
- October 2014 (2)
- September 2014 (3)
- August 2014 (2)
- July 2014 (4)
- June 2014 (10)
- May 2014 (20)
- April 2014 (4)
- March 2014 (7)
- February 2014 (5)
- January 2014 (3)
- December 2013 (3)
- November 2013 (2)
- October 2013 (1)
- September 2013 (2)
- August 2013 (12)
- July 2013 (6)
- June 2013 (12)
- May 2013 (18)
- April 2013 (15)
- March 2013 (1)
- February 2013 (11)
- January 2013 (14)
- December 2012 (16)
- November 2012 (5)
- October 2012 (3)
- September 2012 (4)
- July 2012 (1)
- June 2012 (6)
Thesis
Tags
App Artefacts Book Branding Model Case Studies Coaching Collaboration Concept Contact Container Content Definition Design Diploma Discussion Distribution Essence Experimental Studies Expert Inputs Facebook Generative Guiding Questions Information Inspiration Interaction Lectures Manifesto Methods Milestone Models Organisation Pinterest Products Proposal Publishing Resources Stakeholder Structure Target Group Thesis Thinking Time schedule Tutorials Video WritingStuff
Tag Archives: Lectures
Lecture: Are you interested in »Brand Holism«?
Are you interested in a »Brand Holism« lecture at your agency, studio or school? I would love to share some findings and interesting thoughts with you and your colleagues. Just let me know via hello[at]ejochum[dot]com including a date suggestion or … Continue reading
Posted in R [Official Release]
Tagged Collaboration, Contact, Discussion, Distribution, Essence, Inspiration, Lectures, Stakeholder, Thesis, Thinking
Comments Off
Lecture: 15 Brand Essences
The Brand Essences are 15 essential characteristics of #dynamic #brands and I will present them in my next Brand Holism #lecture at Design FH Joanneum on Monday! I’m excited! Don’t miss it: 2.6.2014, 16:30, Alte Poststraße 152, studio in the … Continue reading
Posted in R [Official Release], T [Research Log]
Tagged Content, Discussion, Essence, Inspiration, Lectures, Manifesto, Thesis, Thinking
Comments Off
Lecture: Brand Holism @ FH JOANNEUM
Yay! Am 2. Juni gebe ich an der FH Joanneum eine #Lecture zum Thema »Brand Holism«. Don’t miss it! Hier das Abstract zum Vortrag und meine Kurzbio:
Posted in R [Official Release]
Tagged Branding Model, Discussion, Distribution, Essence, Lectures, Publishing, Thinking
Comments Off
Conference: Marco Spies from think moto at iico2014
Marco Spies from think moto (@thinkmoto) gave a talk about Branded Interaction Design and about how to plan and design brand experiences at this year’s iico.de – Konferenz für digitales Business in wonderful Berlin. Don’t miss to have a look … Continue reading
Posted in T [Research Log]
Tagged Concept, Discussion, Essence, Inspiration, Lectures, Manifesto, Resources, Thinking
Comments Off
Lecture: Brand Holism #2, Slides
Here are the slides of the Brand Holism lecture Nofrontiere Design, hold at 29 Apr 2014 in Vienna. Additional comments are coming soon.
Posted in R [Official Release]
Tagged Branding Model, Concept, Definition, Discussion, Distribution, Essence, Lectures, Publishing, Resources, Thesis, Thinking
Comments Off
Lecture: Brand Holism × Nofrontiere Design
Two days ago, I spent some nice time at Vienna-based #design agency Nofrontiere Design (www.nofrontiere.com) to share some thoughts about #branding-related challenges like coherence, accessibility, manageability and expressivity, and what Brand Holism is about. Thanks to Isolde Fitzel for the … Continue reading
Posted in R [Official Release]
Tagged Collaboration, Discussion, Distribution, Essence, Inspiration, Lectures, Manifesto, Thesis, Thinking
Comments Off
Lecture: Brand Holism #3, FH JOANNEUM, Graz, A
Yay, it’s official! I’ll give a #lecture about ‘Brand Holism’ at FH Joanneum (@fh_joanneum) in beautiful Graz, Austria! Thanks to Karl Stocker, head of Design FH Joanneum, for the invitation. Stay tuned for details — and for the soon-to-be-released Dynamic … Continue reading
Posted in R [Official Release]
Tagged App, Discussion, Distribution, Essence, Inspiration, Lectures, Thinking
Comments Off
Publication: Strategy & Design
The upcoming #iPad publication is made up of two major parts. ‘Strategy’ is about contemporary #branding approaches including experts inputs from the fields of brand consulting, graphic design, public relations and brand management as well as a supportive manifesto for … Continue reading
Posted in R [Official Release]
Tagged App, Case Studies, Design, Essence, Lectures, Manifesto, Publishing, Thinking
Comments Off
Lecture: Brand Holism #1 @ pechakucha.org
The presentation ‘Brand Holism’ at the #PechaKucha (@pechakucha) Night in #Dornbirn is available now on the worldwide PechaKucha platform, if you’d like to have another watch at the slides and audio (in German only). Thanks for your support! #Lecture ×
Posted in R [Official Release]
Tagged Content, Discussion, Essence, Lectures, Thinking, Video
Comments Off
Lecture: Brand Holism #2, Nofrontiere Design, Vienna, A
Nice things coming up: I’m happy to announce that I’m going to share some thoughts about contemporary #branding from a strategic design perspective at Nofrontiere Design (www.nofrontiere.com) in Vienna as an in-studio lecture. The 2nd presentation about Brand Holism also … Continue reading
Posted in R [Official Release]
Tagged App, Discussion, Distribution, Essence, Lectures, Manifesto, Thinking
Comments Off
Lecture: Brand Holism #1, Videomitschnitt
Yeah! Hier ist der Videomitschnitt meiner Präsentation bei der 4. PechaKucha Night im designforum Vorarlberg zu BRAND HOLISM! Schwierig, bei diesem Format alle wichtigen Inhalte passend zu vermitteln ;)) Eine spannende Erfahrung. Viel Spaß beim Anschauen! Next step: App Release! … Continue reading
Posted in R [Official Release]
Tagged Content, Discussion, Essence, Lectures, Milestone, Thinking
Comments Off
Lecture: Brand Holism #1, Slides & Text
Hier sind die Slides und ein paar Notizen zur gestrigen Präsentation bei der PechaKucha Night im designforum Vorarlberg. Es war ein interessanter Abend mit spannenden Projekten und Ideen — und natürlich mit zahlreichen kreativen Köpfen. Viel Spaß beim Nachlesen und … Continue reading
Posted in R [Official Release]
Tagged Content, Discussion, Distribution, Essence, Inspiration, Lectures, Manifesto, Thinking
Comments Off