Tag Archives: Inspiration

Lecture: Brand Holism @ Edenspiekermann – Slides

New things to see! Here are slides of the presentation I did at the #Brainfood session last week at Edenspiekermann. This time the lecture was focused on statements from professionals I spoke to during my research process and what influence … Continue reading

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Input: A story about change

What you get is about what you give. London-based communication agency Given helps corporations and institutions to build brand success by creating positive change for people, their communities and environment. Watch this film about a story about the #change from … Continue reading

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Case Study: Airbnb launches new identity

Airbnb just launched a new #identity and introduced Bélo, the corporate mark and the symbol of belonging. It represents all of us, and stands for four things: people, places, love and the A. Enjoy this film below about the story … Continue reading

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Book: »Hello, I am Erik«, Gestalten

Excited to see »Hello, I am Erik«, the first book that showcases the impressive body of work by Erik Spiekermann and that tells the story of his life, edited by Johannes Erler and published by Gestalten. He represents German typeface … Continue reading

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Input: Let’s Talk About Clients, Michael Bierut

If you want to find out more about Michael Bierut from Pentagram, you’re invited to watch his talk at CreativeMornings/ NewYork where he speaks about #clients: http://creativemornings.com/talks/michael-bierut/1

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Case Study: World of TUI Visual Identity Film

TUI Travel PLC is the largest #tourism corporation in the world. The corporate identity and corporate design – including the iconic red smile logo – were created by Jung von Matt and revealed ten years ago. Just stumbled on this … Continue reading

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Insight: AUDI Brand Film 2012

Here’s another very nice piece of #BrandFilm, created by thjnk (formerly Kempertrautmann) for AUDI AG – some words and images about #inspiration, #technology and the heart of the #brand.

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Insight: Creative Engagement Journey of the Barclaycard Identity

Great behind-the-scenes insight! Watch this film by Moving Brands about the creative engagement journey of creating the new, digital-first Barclaycard identity including a statement by Sharon Zimmerli, Head of Brand Expression at Barclaycard: Barclaycard Creative Engagement Journey Film from Moving … Continue reading

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Lecture: Slides zur Präsentation an der FH JOANNEUM

Die Slides der ‪#‎BrandHolism‬ ‪#‎Lecture‬ gestern an der Design FH Joanneum sind jetzt auf SlideShare zum Nachschauen und Nachlesen verfügbar, yeah! Enjoy! Brand Holism Lecture an der FH JOANNEUM Graz from Emanuel Jochum

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Lecture: Brand Holism @ FH JOANNEUM, done!

Today I presented the findings of the #DynamicBranding project in a #BrandHolism talk in front of a bunch of students from Design FH Joanneum. It was a pleasure to be there and to gain some valuable experience in giving lectures. … Continue reading

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Lecture: Are you interested in »Brand Holism«?

Are you interested in a »Brand Holism« lecture at your agency, studio or school? I would love to share some findings and interesting thoughts with you and your colleagues. Just let me know via hello[at]ejochum[dot]com including a date suggestion or … Continue reading

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Lecture: 15 Brand Essences

The Brand Essences are 15 essential characteristics of #dynamic #brands and I will present them in my next Brand Holism #lecture at Design FH Joanneum on Monday! I’m excited! Don’t miss it: 2.6.2014, 16:30, Alte Poststraße 152, studio in the … Continue reading

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