Tag Archives: Distribution

Networks: Dynamic Branding & Brand Holism on Twitter

Dynamic Branding & Brand Holism are ready for Twitter now! Get news and updates about the project and dynamic identities on www.twitter.com/dynamicbranding! Follow & dive into the conversation about contemporary #branding! Cheers+tweet!

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Lecture: Slides zur Präsentation an der FH JOANNEUM

Die Slides der ‪#‎BrandHolism‬ ‪#‎Lecture‬ gestern an der Design FH Joanneum sind jetzt auf SlideShare zum Nachschauen und Nachlesen verfügbar, yeah! Enjoy! Brand Holism Lecture an der FH JOANNEUM Graz from Emanuel Jochum

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Lecture: Brand Holism @ FH JOANNEUM, done!

Today I presented the findings of the #DynamicBranding project in a #BrandHolism talk in front of a bunch of students from Design FH Joanneum. It was a pleasure to be there and to gain some valuable experience in giving lectures. … Continue reading

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Lecture: Are you interested in »Brand Holism«?

Are you interested in a »Brand Holism« lecture at your agency, studio or school? I would love to share some findings and interesting thoughts with you and your colleagues. Just let me know via hello[at]ejochum[dot]com including a date suggestion or … Continue reading

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Case Study: Reise deinen Traum, Kuoni

Kuoni Schweiz (@swisskuoninews) legt sehr viel Wert auf ein hochwertiges und nachhaltiges #Markenerlebnis und arbeitet schon lange an innovativen Konzepten in Bereichen wie Brand Culture oder Customer Centricity. Vor einigen Monaten startete der Reiseveranstalter einen #Wettbewerb, um die schönsten Reiseträume … Continue reading

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Lecture: Brand Holism @ FH JOANNEUM

Yay! Am 2. Juni gebe ich an der FH Joanneum eine #Lecture zum Thema »Brand Holism«. Don’t miss it! Hier das Abstract zum Vortrag und meine Kurzbio:

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Lecture: Brand Holism #2, Slides

Here are the slides of the Brand Holism lecture Nofrontiere Design, hold at 29 Apr 2014 in Vienna. Additional comments are coming soon.

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Lecture: Brand Holism × Nofrontiere Design

Two days ago, I spent some nice time at Vienna-based #design agency Nofrontiere Design (www.nofrontiere.com) to share some thoughts about #branding-related challenges like coherence, accessibility, manageability and expressivity, and what Brand Holism is about. Thanks to Isolde Fitzel for the … Continue reading

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Manifesto: What Is A Brand?

A #brand is more than a logo. It’s something intangible. It’s what people think of you – but mostly on an emotional level. Brands are experiential. Have a look at this film about what ‘brand’ really means. Enjoy! #Manifesto

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Lecture: Brand Holism #3, FH JOANNEUM, Graz, A

Yay, it’s official! I’ll give a #lecture about ‘Brand Holism’ at FH Joanneum (@fh_joanneum) in beautiful Graz, Austria! Thanks to Karl Stocker, head of Design FH Joanneum, for the invitation. Stay tuned for details — and for the soon-to-be-released Dynamic … Continue reading

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Conference: cxi-Konferenz, 11 June 2014, Mainz, D

On 11 June 2014, the 6th cxi-Konferenz (@cxikonferenz) about processes, experiences and solutions in corporate identity projects takes place in Mainz. Marco Spies from think moto, who provided an insightful expert input for the Dynamic Branding App, is a speaker. … Continue reading

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Lecture: Brand Holism #2, Nofrontiere Design, Vienna, A

Nice things coming up: I’m happy to announce that I’m going to share some thoughts about contemporary #branding from a strategic design perspective at Nofrontiere Design (www.nofrontiere.com) in Vienna as an in-studio lecture. The 2nd presentation about Brand Holism also … Continue reading

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