Tag Archives: App

Products: Release Date of the Dynamic Branding Kit

2014 will be #epic! The Dynamic Branding Kit including the Dynamic Branding Book (2nd edition, printed+digital versions), the Dynamic Branding App (full edition, available worldwide on the iPad App Store) and the Dynamic Branding Manifesto (2nd edition, printed version, digital … Continue reading

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Products: Dynamic Branding Kit

The release of the Dynamic Branding Kit supported by Moving Brands (@movingbrands) and Namics (@namics) is scheduled for early 2014. This collection consists of the Dynamic Branding Book (revised and extended master thesis from May 2013), the Dynamic Branding App … Continue reading

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Note: Inspiration + Thinking

The soon-to-be-released Dynamic Branding #App and the Dynamic Branding #Manifesto comprise an interesting set of inspirational multimedia material and thought-provoking impulses about branding in our lively and fast-moving world. Be patient, it’s worth it. ×

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Expert Inputs: Marco Spies, think moto

I’m excited to talk with Marco Spies (@Marcosz) from think moto (@thinkmoto) soon about his approach to ‪#‎branding‬, the ‘think moto Brand BIOS’ (☛ http://bit.ly/1bGIOoe) and his book ‘Branded Interactions’ (☛ www.brandedinteractions.de). think moto also have a blog about innovation … Continue reading

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Artefacts: Dynamic Branding App Release by End of 2013

YEAH YEAH YEAH! The Dynamic Branding ‪#‎App‬ will come out by the end of this year! Get excited for the cool video foreword by Geoff Linsell from Moving Brands, six categories of flexible design systems, an inspiring set of dynamic … Continue reading

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Inspiration: Namics Weblog

I’m fascinated by the openness and enthusiasm of the awesome guys at Namics (@namics) again and again. They not only support me in crystallising contemporary ‪#‎Branding‬ issues, but also share their experience in ‪#‎DigitalPublishing‬ to make the Dynamic Branding publication … Continue reading

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Case Studies: Swisscom iO

Swisscom recently launched iO, an ‪#‎app‬ that delivers free calls, chats and images. Moving Brands joined them on the journey: From concept and prototyping, through naming, visual identity, UX and UI development, to the creation of the website, launch films, … Continue reading

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Artefacts: Dynamic Branding Kit

The products of the MA research project will be officially released in autumn 2013. The Dynamic Branding Kit will contain several items which are described below. ① Dynamic Branding Book The Dynamic Branding Book is the revised and extended edition … Continue reading

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Artefacts: Collaboration with Namics on Dynamic Branding App

In the next few weeks, I very likely team up with the ‪#‎DigitalPublishing‬ guys at Namics (@namics) to revise the Dynamic Branding ‪#‎App‬ and to make it ready for the release on the ‪#‎iPad‬ App Store. Thanks to Felix Widmaier, … Continue reading

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Case Studies: Actelion Imagery Wizard tool

Berlin-based studio Onformative created a corporate imagery tool for Switzerland-based Actelion Pharmaceuticals Ltd. As part of the rebranding, this tool enables the generation of a unique, in-itself homogeneous graphic image world out of heterogeneous visual material. It was done in … Continue reading

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Diploma: Public Presentation

Tomorrow I will present the Dynamic Branding MA project and the outcome as part of a public presentation session of the Field of Excellence Communication in the Master of Arts in Design programme at Zürcher Hochschule der Künste ZHdK. The … Continue reading

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Artefacts: The Dynamic Branding Post-MA Products

Do you want to know what I plan to release in late autumn/early winter 2013? There will be three additional products to distribute the findings of the MA project: the Dynamic Branding Book, the revised and extended version of the … Continue reading

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