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Author Archives: Emanuel Jochum
Update: Refurb of dynamicbranding.info
Olé! In times of facing new challenges, new cities and new projects, I’m more than happy to announce that I work on a new setup of this blog, evolving from a documentation page to a platform of interesting insights and … Continue reading
Posted in T [Research Log]
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Expert Input: Philipp Kanape, EN GARDE, Graz, A
Some weeks ago I sat down with Philipp Kanape, founder and creative director of Graz- and Vienna-based design studio EN GARDE, to talk about his view on #branding in today’s fast-moving world and why brands need to encourage open conversations. … Continue reading
Posted in T [Research Log]
Tagged Content, Discussion, Essence, Expert Inputs, Inspiration, Manifesto, Resources, Thinking
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Expert Input: Alexander Egger, Berlin, D
I’m happy to announce that I soon will sit down with Alexander Egger to talk about his thoughts on #branding. He is art director, designer, author, publisher, curator, illustrator, artist and musician based in Berlin. As a designer he focuses … Continue reading
Posted in T [Research Log]
Tagged Collaboration, Content, Discussion, Expert Inputs, Manifesto, Resources, Thinking
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Manifesto: Interviews transcribed and translated
Whoop! Finally I found the time to transcribe and translate all discussions I had with branding, communication and design professionals in Germany, Austria and Switzerland. What a nice crew, no? I’m also happy to announce that the Dynamic Branding Manifesto … Continue reading
Posted in R [Official Release], T [Research Log]
Tagged Discussion, Essence, Expert Inputs, Manifesto, Milestone, Thinking
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Lecture: Brand Holism @ EINSICHTEN – Thanks!
Thanks to the crew of EINSICHTEN – especially Felix Kapolka – for having me for a talk and a discussion on #brands alongside Daniel Kranz at HTW Berlin. It was a pleasure!
Posted in R [Official Release], T [Research Log]
Tagged Content, Discussion, Distribution, Expert Inputs, Lectures, Thinking
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Lecture: Brand Holism @ EINSICHTEN
Tomorrow I’ll share some thoughts on strategic brand development and brand leadership at a new edition of EINSICHTEN at HTW Berlin. Drop by if you’re around, get some impulses and have a beer or two! Posted by Dynamic Branding on … Continue reading
Posted in R [Official Release], T [Research Log]
Tagged Discussion, Distribution, Essence, Expert Inputs, Inspiration, Lectures, Manifesto, Publishing, Resources, Thinking
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Input: Four literary lessons for brands
Who would have thought that reading the classics could lead to a better understanding of the cut and thrust of the modern business world? Aliya Whiteley gives four literary lessons for brands on Brand Perfect. Posted by Dynamic Branding on … Continue reading
Event: cxi-Konferenz in Bielefeld
Am 10. Juni 2015 findet die 7. cxi-Konferenz statt – dieses Jahr erstmalig an der Fachhochschule Bielefeld. Experten von Interbrand, Thoma+Schekorr, KMS TEAM, Lufthansa und einigen anderen präsentieren Strategien und Lösungsansätze zur Entwicklung und Implementierung von Corporate-Identity-Projekten. Whoop!
Expert Input: Steven Cook, Edenspiekermann
Today I met Steven Cook, Creative Director & Partner at Edenspiekermann_in Berlin, to capture his view on recent developments and remarkable changes in #branding. Thanks for having me, Steven! With this interview I complete the collection of expert insights (for now) to … Continue reading
Posted in T [Research Log]
Tagged Content, Discussion, Essence, Expert Inputs, Inspiration, Thinking
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Expert Input: Johanna Ecker, Interbrand
This week I sat down with Johanna Ecker, Associate Director Digital Branding at Interbrand Berlin, to talk about her experiences and her view on current developments and challenges in #branding. Thanks for your time and insights, Johanna! The full interview will … Continue reading
Posted in T [Research Log]
Tagged Content, Discussion, Expert Inputs, Inspiration, Thinking
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News: Collaboration with Brand Perfect
Great news: I proudly announce that I’m going to collaborate with Brand Perfect (www.brandperfect.org) to share more thoughts on the modern understanding of #branding and about #BrandHolism. The platform is an an initative by Monotype and aims to help brands keep pace with technological change … Continue reading
Posted in R [Official Release]
Tagged Collaboration, Discussion, Distribution, Essence, Inspiration, Manifesto, Resources, Thinking, Writing
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3.500+ Views on SlideShare!
Thank you very much for more than 3500 views at my presentations on SlideShare! If you haven’t done it yet, I invite you to have a look at the slides of the lectures I gave at think moto, Weber, Mathis + Freunde, … Continue reading
Posted in R [Official Release]
Tagged Content, Discussion, Distribution, Essence, Inspiration, Lectures, Publishing, Resources, Thinking
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