Artefacts: The Dynamic Branding MA Products

The Dynamic Branding MA outcome concludes three products: the thesis is the theoretical core of the study, including categories of flexible design systems, case studies, two branding models, expert inputs and the essence; the manifesto points out the essence in form of 15 keywords which display the issues in contemporary branding; and the prototype of the iPad app introduces and visualises the topic area and case studies as well as asks a few considerable questions to make people think. There will be some new blog posts about the development process soon. Stay curious!

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