Tag Archives: Resources

Expert Input: Philipp Kanape, EN GARDE, Graz, A

Some weeks ago I sat down with Philipp Kanape, founder and creative director of Graz- and Vienna-based design studio EN GARDE, to talk about his view on ‪#‎branding‬ in today’s fast-moving world and why brands need to encourage open conversations. … Continue reading

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Expert Input: Alexander Egger, Berlin, D

I’m happy to announce that I soon will sit down with Alexander Egger to talk about his thoughts on ‪#‎branding‬. He is art director, designer, author, publisher, curator, illustrator, artist and musician based in Berlin. As a designer he focuses … Continue reading

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Lecture: Brand Holism @ EINSICHTEN

Tomorrow I’ll share some thoughts on strategic brand development and brand leadership at a new edition of EINSICHTEN at HTW Berlin. Drop by if you’re around, get some impulses and have a beer or two! Posted by Dynamic Branding on … Continue reading

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News: Collaboration with Brand Perfect

Great news: I proudly announce that I’m going to collaborate with Brand Perfect (www.brandperfect.org) to share more thoughts on the modern understanding of #branding and about #BrandHolism. The platform is an an initative by Monotype and aims to help brands keep pace with technological change … Continue reading

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3.500+ Views on SlideShare!

Thank you very much for more than 3500 views at my presentations on SlideShare! If you haven’t done it yet, I invite you to have a look at the slides of the lectures I gave at think moto, Weber, Mathis + Freunde, … Continue reading

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Conference: NODE15, Wrapped in Code – The Future of the Informed Body

NODE – Forum for Digital Arts with its leitmotif »Wrapped in Code – The Future of the Informed Body« will open its doors for a week-long discussion on the changing relationship between the human body and technology in spring 2014. … Continue reading

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Case Study: BLLOON by Edenspiekermann

Full of hot air and awesomeness. Launched this August, Blloon is a new ebook service for tablets and smartphones offering over one million book titles available for consuming. Blloon’s #identity has been designed by Berlin-based Edenspiekermann_. Check out the details … Continue reading

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Input: Why designers should give branding back its soul

Here’s an interesting article by designer and writer Adrian Shaughnessy on the ways #branding has effected the role of graphic designers and on the reasons why designers should give branding back its soul: http://bit.ly/1scadrN. Give it a read!

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Lecture: Brand Holism @ Edenspiekermann – Slides

New things to see! Here are slides of the presentation I did at the #Brainfood session last week at Edenspiekermann. This time the lecture was focused on statements from professionals I spoke to during my research process and what influence … Continue reading

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Input: A story about change

What you get is about what you give. London-based communication agency Given helps corporations and institutions to build brand success by creating positive change for people, their communities and environment. Watch this film about a story about the #change from … Continue reading

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Case Study: Airbnb launches new identity

Airbnb just launched a new #identity and introduced Bélo, the corporate mark and the symbol of belonging. It represents all of us, and stands for four things: people, places, love and the A. Enjoy this film below about the story … Continue reading

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Input: Let’s Talk About Clients, Michael Bierut

If you want to find out more about Michael Bierut from Pentagram, you’re invited to watch his talk at CreativeMornings/ NewYork where he speaks about #clients: http://creativemornings.com/talks/michael-bierut/1

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