Monthly Archives: September 2014

Lecture: Brand Holism at Weber, Mathis + Freunde, Slides (in German)

Yesterday I had the chance to share some insights from the project to the crowd of Weber, Mathis + Freunde and some of their clients in a #BrandHolism lecture. Thanks for having me! Below there are the slides. Enjoy! Brand … Continue reading

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Input: Why designers should give branding back its soul

Here’s an interesting article by designer and writer Adrian Shaughnessy on the ways #branding has effected the role of graphic designers and on the reasons why designers should give branding back its soul: http://bit.ly/1scadrN. Give it a read!

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Lecture: Brand Holism at Weber, Mathis + Freunde

I’m happy to announce the next in-agency #lecture about #BrandHolism: The guys of Weber, Mathis + Freunde will have me the upcoming week for a small discussion about modern #branding and a new understanding of strategy, identity and expression of … Continue reading

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